Websites for Swiss small businesses. See yours before you decide.
You get a mock-up of your site, live, built from your own words, photos and reviews. Free, no strings. If it convinces you, we carry on. If not, you owe nothing.
Sites delivered across Switzerland, in French, German and English.
Free
No deposit, no commitment, and no chasing if you decide not to go ahead.
In three days
You get an address — a URL to open on your phone or your computer to see your mock-up, not a slide deck.
Built for you
Your trade, your area, your real photos. Not a template with your name dropped in.
How to get my free mock-up.
Four steps. There is nothing for you to prepare.
You write to us
Your business name and, if you have one, the address of your current site. Five minutes, by WhatsApp or email.
We gather
Your words, your photos, your Google reviews, your listing. Whatever is missing, we write. You send nothing until you want to.
You get the mock-up
Live on a test address, within three days. Open it on your phone, show it around.
You decide
We adjust and publish on your own domain, or you leave it there. In that case the mock-up comes down and that is the end of it.
Three things decide whether a website earns its keep.
The rest is decoration. These three decide whether a visitor becomes a customer.
It loads instantly
No WordPress and no plugins running on every visit. Pages are written by hand and served as they are; when a project needs a database, it works only where it has to. On a phone with patchy reception, the difference shows.
People find you locally
Structured data matched to your trade, a consistent Google listing, and copy written for the searches your customers actually type: your town, your service, your language.
The content stays yours
Daily menu, opening hours, prices, photos, news: you change all of it from a simple admin screen. No phone call, no invoice, no waiting.
The admin screen — try it right here.
This is what a restaurant receives. Switch section, change a field, and the preview updates beside it. It is exactly what your own customer experiences.
Around 60 characters. The name of the business and the town belong here.
150 to 160 characters. This is the grey text under the link on Google.
Changed every morning in two minutes, straight from your phone.
Shown as written on the site and consistent with your Google listing.
Published at the top of the page and in the news list.
What Google will show
What your customers see
Today
Perch fillet, hand-cut chips
CHF 24
What your customers see
Opening hours
Monday to Friday11.30 – 14.00 · 18.00 – 22.00
Saturday18.00 – 23.00
What your customers see
News
September brunch, Sunday the 21st
Hot and cold buffet, market produce, from 10am. Booking advised.
Every admin screen is cut to the trade: a garage's used cars, a salon's opening hours, a restaurant's menu. Nothing on screen you will never use.
Getting found, on Google and in AI assistants.
Your customers no longer just type keywords. They put the question to ChatGPT, to Perplexity or to the summary at the top of Google, and those tools answer by leaning on websites. Yours has to be readable to them.
Where can I get a set lunch in Delémont?
Restaurant du Pont serves a set lunch on weekdays, with a terrace by the river. Bookings on 032 422 00 00.
Source: restaurantdupont.chWhat counts for Google
- Titles and descriptions written page by page, never generated in bulk
- Structured data matched to the trade: restaurant, garage, contractor, gallery
- One page per service and per town rather than one catch-all page
- Business listing matching the site: same name, same address, same hours
- Loading under a second, which genuinely counts in ranking
What counts for AI
- HTML readable without JavaScript: an assistant that runs no scripts still has to read everything
- Plain answers to real questions — hours, prices, area covered, lead times — instead of slogans
- Dated, checkable facts a machine can quote without getting them wrong
- A robots.txt that lets the assistants in rather than blocking them by default
- The same facts everywhere: site, Google listing, social accounts. Contradictions get a source dropped
Lighthouse scores every delivered site aims for.
Nobody can guarantee being quoted by an assistant, any more than first place on Google. What can be guaranteed is that nothing in your site stands in the way.
A few of the sites.
All live today. Open them and test them on your phone.
galerie1200.chSculpture gallery, VicquesA catalogue of 75 bronzes filterable by theme, with prices, studio films and a press room gathering the RFJ, Canal Alpha and Le Quotidien Jurassien coverage. Visit requests and a compliant cookie banner.
auberge-dujura.chInn and restaurant, Saint-UrsanneA three-language site with a live opening banner: 'closed, opens tomorrow at 09:30'. The inn publishes its own menu, reviews and group offerings.
asmatechauto.chCar garage, DelémontA used-car catalogue with photos, mileage, gearbox, power and available or reserved status. The garage adds and removes vehicles itself.
jfmato.chConstruction and renovation, CourrendlinMasonry, civil engineering and polished architectural concrete. Six services set out in detail, a project portfolio, and a quote form with work type and site location.
almaconcept.chInsurance and finance, DelémontA full site with admin: a loan calculator whose rates the client sets herself, PDF generation, a blog, home page banners and property listings. Swiss credit and data protection notices built in.
my-skin.chBeauty salon, DelémontLaser hair removal, head spa, facials and massage. A page per treatment, prices on show, partner brands and appointment requests.
elioti.chScaffolding, all of SwitzerlandA bilingual site for Elioti Gerüstbau: facades, structural work and interiors, a gallery of sites and an online quote request. Black and red taken from the logo, SUVA safety as the leading argument.
une-balade-resto.chRegional dining guide, JuraA Shopify shop: the yearly booklet is ordered online and the buyer picks the sports or cultural club that receives 50 francs. Partner restaurant pages and a dedicated area for clubs.
jurapotes.chRegional social networkA platform built from scratch: news feed, friends, groups, business pages, marketplace, events, messaging, profiles and dark mode. Also available as a mobile app on Android and iPhone.
The phone comes first.
Most of your customers look you up on a phone, often outdoors and on a middling connection. Every site is drawn for that screen, then widened for the big one — never the other way round.
Galerie 1200° — the same pages, on a phone.
Your trade has its own needs.
A restaurant's daily menu, a garage's used cars, a salon's price list: each page sets out what we deliver for your line of work.
The prices, and what they cover.
You know what you are paying before anything starts, and the figure does not move. Each package is set out line by line below: what is included, what is not, and how long it takes. 50% on order, the balance when the site goes live.
One-page site
Delivered in 3 working days
Content
- One page, up to six sections
- Your existing copy taken over and rewritten
- Gallery of up to twelve photos
- One language
Features
- Contact form to your inbox
- Call and WhatsApp buttons
- Map and directions
Delivery
- Two rounds of revisions
- Published on your own domain
Site with admin
Delivered in 5 to 7 days
Content
- Up to five pages
- A page per service or per town
- Gallery of up to forty photos
- Second language optional
Features
- Admin screen built around your trade
- Text, photos, hours and prices you can edit
- News and gallery you keep up yourself
- Quote form with your own fields
Delivery
- Two rounds of revisions
- Thirty-minute walkthrough and written guide
Site with booking
Delivered in 10 days
Content
- As many pages as the job needs
- Two languages included
- Gallery and catalogue without limits
Features
- Online booking, or payment by Stripe and TWINT
- Request dashboard and email confirmations
- Full admin
- Custom features for your line of work
Delivery
- Three rounds of revisions
- One-hour walkthrough by video call
Prices exclude VAT.
A subscription costs more than it looks.
Several Swiss providers sell the site on subscription, from 89 francs a month. The sum is worth doing before you sign.
Included in all three
- The free mock-up before any decision
- Built for the phone first, tested on phone and tablet
- Local search optimisation and structured data, readable by Google and by AI assistants
- Your photos cropped and optimised
- Domain and hosting in your name, with your provider
- Thirty days of support after launch
- No compulsory subscription, no forced maintenance
Options and afterwards
- Additional language: CHF 250
- Additional page: CHF 120
- One-off changes: CHF 120 per hour, billed in thirty-minute steps
- Care plan: CHF 89/month — updates, backups, monitoring and one hour of changes each month, not carried over, cancellable at any time
- Moving an existing site onto your own hosting: included
Why Kalibr.
To calibrate is to adjust an instrument until it reads true. No more, no less.
A website is set the same way. It is not decorated: we adjust its speed, what it says, what Google makes of it, and what you can change on your own. Every setting can be checked, measured and corrected — which is why we show scores rather than adjectives.
The name is short because it has to be spelled out on the phone. It ends without an e, like a mark on a scale.
The questions we get asked.
Straight answers, before you have to ask for them.
Who owns the site once it is delivered?
The code, the words and the images are yours. The domain and the hosting stay in your name with your provider. You can walk away with all of it whenever you like, without asking us.
What do the domain and hosting cost each year?
Around 15 francs a year for a .ch domain and between 0 and 120 francs for hosting, depending on the provider. Our brochure sites are built to be light: no powerful server, no licence required. A project with booking, customer accounts or a database needs a little more, priced with you before anything starts. Either way, that money goes to your host, never to us.
How much of my own time does it take?
A twenty-minute call at the start, then a read-through of the mock-up. We collect your existing words, photos and reviews ourselves. There is nothing for you to prepare.
What if I want to change something in six months?
With the admin screen you do it yourself in two minutes. Beyond that it is 120 francs an hour on request. If you would rather not think about it, the care plan at 89 francs a month covers updates, backups and one hour of changes each month. None of it is compulsory, and the plan can be cancelled at any time.
What if my project goes beyond these three packages?
It can, and it has: business applications, user accounts, catalogues, messaging, dashboards, and online shops on Shopify. Jurapotes, a complete regional social network, was built from scratch. Those projects sit outside the price list and are quoted separately, after a call.
Do you work outside French-speaking Switzerland?
Yes, across the whole country. We work by phone, WhatsApp and video call, and that is what makes three-day delivery at these prices possible: no travel to bill, no meetings to schedule. A Swiss number answers the same day, Monday to Saturday, and sites are delivered in French, German and English.
What happens if the mock-up does not convince me?
You owe nothing. The mock-up comes off the server and that is the end of it. We do not chase you.
Ask for your mock-up.
Call, write, or just send the address of your current site. You get the mock-up within three days, free.